DDRA Flower Icon

Unveiling Our New Logo Brand


The Darlington Downtown Revitalization Association (DDRA) announces the unveiling and implementation of our new logo and brand identity.            

Unique to the City of Darlington, our new logo features a Southern magnolia icon symbolizing the historic community’s perseverance and encouragement for development, redevelopment and improvement within the downtown area.

Our new image brand captures the Darlington Downtown Revitalization Association’s spirit and will be used internally and externally to identify DDRA. Our new logo brand was produced for DDRA by our creative agency, Brooks Jeffrey Marketing, Inc., an award-winning national firm serving city and government entities and nonprofit associations nationwide.